Make Your Space Smell Better

We help our clients increase profits, influence customers’ buying decisions, and reinforce brand identity. The importance of scent is catching on as business owners tap into the emotional response created by this powerful sense. Combining both science and market research, Smell Better teaches businesses—across an array of industries—how to capitalize from scent marketing and branding strategies.

Hotel Industry

Hotel Industry

The most important thing about your hotel is the experience you craft for your guests. Their experience is defined by how they feel during their stay and what they remember about their visit long after they’ve left. You have the power to shape that experience from the moment they step foot into the lobby—even before they can see their room, the amenities and the artwork.

Custom scent branding allows hotels to tap into the powerful sense of smell by crafting a scent profile that reflects your hotel’s atmosphere and the emotions you want your guests to feel. Luxury, boutique and lifestyle hotels around the globe are using the power of scent to improve ambiance and complement décor—shouldn’t your hotel be one of them?

Automotive Industry

Automotive Industry

The auto industry is one of perception and messaging. Customers buy vehicles to make a statement in addition fulfilling a travel function. But before the purchase is made, the showroom atmosphere can heavily influence their decision.

Research shows that scent marketing can elevate the buying process by creating a unique experience in the dealership. Not only can custom scents in showroom settings help strengthen the emotion tied to a brand or family of vehicles, but they can also assist in creating a memorable and trusting environment for customers to make their decision.

Retail Industry

Retail Industry

From online shopping and big-box retailers to high-end boutiques and pop-up shops, marketing and finding success in retail can be challenging. In response, huge brands like Nike and Apple craft an experience in addition to their products—one that’s enhanced by creatively incorporating a brand scent into their stores and product packaging.

Regardless of size, scenting provides an enhanced experience to any retail business. It can tie together your décor, style and product offerings, while increasing customer linger time by 20% or more. A pleasant customer experience—and more sales—can start with a scent.

Apartments & Property Management

Apartments & Property Management

Real estate is a competitive market and to make your residence stand out, you must craft an experience that feels like home to potential buyers. From the fixtures to the furnishings, the unit layouts to added amenities, there are many reasons why a buyer chooses one property over another—and scent can play a key role in influencing the decision.

Many developers have begun incorporating designer scents into their buildings as a way of reflecting the architecture, design choices and overall identity of their property or company. Scenting spaces can make buyers feel welcome, establish a sense of quality and trust, and, eventually, make them more willing to call your property home.

Medical & Dental

Medical & Dental

More than most other spaces, medical and dental offices can elicit feelings of anxiety, fear, stress and unwelcomeness in patients and visitors. It’s imperative that everyone who visits your offices and waiting rooms feels safe and comfortable and scenting can be a tool to make your spaces feel more friendly and inviting.

Ambient scents and aromas can calm patients’ nerves and ease stigmas while adding to the overall comfort of a visit. Specifically-designed scents for medical facilities are not only pleasant and enjoyable, but can also enhance the perception of quality and service within your facility.

Home

Home

Fragrance is an accessory that is often overlooked in the design of a home. But just as important as your choice and furniture lighting and artwork, scent adds depth and character—transforming the ambience of your home into an inviting and relaxing oasis. As the only sense directly linked to our emotions and memories, scent is perhaps the most important facet of a homes aesthetic; bringing together all the design elements to create a complete experience for whomever enters into your home.

The most important thing about your hotel is the experience you craft for your guests. Their experience is defined by how they feel during their stay and what they remember about their visit long after they’ve left. You have the power to shape that experience from the moment they step foot into the lobby—even before they can see their room, the amenities and the artwork.

Custom scent branding allows hotels to tap into the powerful sense of smell by crafting a scent profile that reflects your hotel’s atmosphere and the emotions you want your guests to feel. Luxury, boutique and lifestyle hotels around the globe are using the power of scent to improve ambiance and complement décor—shouldn’t your hotel be one of them?

The auto industry is one of perception and messaging. Customers buy vehicles to make a statement in addition fulfilling a travel function. But before the purchase is made, the showroom atmosphere can heavily influence their decision.

Research shows that scent marketing can elevate the buying process by creating a unique experience in the dealership. Not only can custom scents in showroom settings help strengthen the emotion tied to a brand or family of vehicles, but they can also assist in creating a memorable and trusting environment for customers to make their decision.

From online shopping and big-box retailers to high-end boutiques and pop-up shops, marketing and finding success in retail can be challenging. In response, huge brands like Nike and Apple craft an experience in addition to their products—one that’s enhanced by creatively incorporating a brand scent into their stores and product packaging.

Regardless of size, scenting provides an enhanced experience to any retail business. It can tie together your décor, style and product offerings, while increasing customer linger time by 20% or more. A pleasant customer experience—and more sales—can start with a scent.

Real estate is a competitive market and to make your residence stand out, you must craft an experience that feels like home to potential buyers. From the fixtures to the furnishings, the unit layouts to added amenities, there are many reasons why a buyer chooses one property over another—and scent can play a key role in influencing the decision.

Many developers have begun incorporating designer scents into their buildings as a way of reflecting the architecture, design choices and overall identity of their property or company. Scenting spaces can make buyers feel welcome, establish a sense of quality and trust, and, eventually, make them more willing to call your property home.

More than most other spaces, medical and dental offices can elicit feelings of anxiety, fear, stress and unwelcomeness in patients and visitors. It’s imperative that everyone who visits your offices and waiting rooms feels safe and comfortable and scenting can be a tool to make your spaces feel more friendly and inviting.

Ambient scents and aromas can calm patients’ nerves and ease stigmas while adding to the overall comfort of a visit. Specifically-designed scents for medical facilities are not only pleasant and enjoyable, but can also enhance the perception of quality and service within your facility.

Fragrance is an accessory that is often overlooked in the design of a home. But just as important as your choice and furniture lighting and artwork, scent adds depth and character—transforming the ambience of your home into an inviting and relaxing oasis. As the only sense directly linked to our emotions and memories, scent is perhaps the most important facet of a homes aesthetic; bringing together all the design elements to create a complete experience for whomever enters into your home.

Select Scents